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Successful Qualitative Research
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Successful Qualitative Research
A Practical Guide for Beginners

First Edition
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March 2013 | 400 pages | SAGE Publications Ltd
*Shortlisted for the BPS Book Award 2014 in the Textbook Category*

*Winner of the 2014 Distinguished Publication Award (DPA) from the Association for Women in  Psychology (AWP)*


Successful Qualitative Research: A Practical Guide for Beginners is an accessible, practical textbook. It sidesteps detailed theoretical discussion in favor of providing a comprehensive overview of strategic tips and skills for starting and completing successful qualitative research.

Uniquely, the authors provide a "patterns framework" to qualitative data analysis in this book, also known as "thematic analysis." The authors walk students through a basic thematic approach, and compare and contrast this with other approaches. This discussion of commonalities, explaining why and when each method should be used, and in the context of looking at patterns, will provide students with complete confidence for their qualitative research journey.

This textbook will be an essential textbook for undergraduates and postgraduates taking a course in qualitative research or using qualitative approaches in a research project.

 
Acknowledgements
 
PART ONE: Successfully Getting Started in Qualitative Research
 
Chapter One: Some Very Important Starting Information
 
Chapter Two: 10 Fundamentals of Qualitative Research
 
Chapter Three: Planning and Designing Qualitative Research
 
PART TWO: Sucessfully Collecting Qualitative Data
 
Chapter Four: Interactive Data Collection 1: Interviews
 
Chapter Five: Interactive Data Collection 2: Focus Groups
 
Chapter Six: Textual Data Collection: Surveys, Stories, Diaries and Secondary Sources
 
PART THREE: Successfully analysing Qualitative Data
 
Chapter Seven: Preparing Audio Data for Analysis: Transcription
 
Chapter Eight: Moving Towards Analysis
 
Chapter Nine: First Analytic Steps: Familiarization and Data Coding
 
Chapter Ten: Identifying Patterns across Data
 
Chapter Eleven: Analyzing and Interpreting Patterns Across Data
 
PART FOUR: Successfully Completing Qualitative Research
 
Chapter Twelve: Quality Criteria and Techniques for Qualitative Research
 
Chapter Thirteen: Writing and Communicating Qualitative Research

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Well thought out layout

Miss Kate Waller
Bristol Business School, Univ. of The West of England
July 16, 2014

This is useful for students who are intending to conduct a qualitative research project, but too specific for general research methods teaching at the level I'm teaching.

Ms Patti Wallace
Department of Psychology, Newman Univ.
July 3, 2014

An excellent book that clearly takes students through the process of qualitative research design.I have used this book as a reference and recommended reading throughout my module and will continue to do. The only complaint from students is the price, which is in excess of the £20 ceiling that most students seem to see as the deciding factor when choosing which books to buy.

Dr Nick Wilson
English, Communication & Philosophy, Cardiff Univ.
June 24, 2014

A clear, engaging and supportive guide for undergraduate students who are considering qualitiative research. Braun provides a brisk and practical guide to different qualitative techniques. We are not adopting this book due to a change in course direction, but I would not hesitate to recommend it to anyone considering a comprehensive primer for undergraduate level.

Mrs Udeni Salmon
Salford Business School, Salford University
June 11, 2014

I recommend this text. I especially recommend this for students who are looking for ideas on how to analyse Qualitative data.

Mr Sean Creaney
Centre for Childhood Studies, Stockport College
June 9, 2014

A much needed text.

Dr Simon Gibbs
Educational Psychology, Newcastle upon Tyne University
May 26, 2014

Useful text written in an accessible way- I was looking for something more structured and specific to education. Might be good for undergraduates.

Miss Sarah McGrath
School of Education, Chester University
April 24, 2014

An excellent text that is versatile enough to have something to offer level 5 students getting stated in research methods through to level 6 and level 7 students engaged in their own research. The approach is very straightforward and clear and also models a qualitative approach for example in the authors sharing something of themselves. The worked examples make and clear 'how to' sections on analysis make this a very useful and usable text.

Ms Jan Grove
Please select your department, Newman Univ.
April 15, 2014

A great book, which is accessible and useful. Section 3 (Analysing qualitative data) is particularly helpful as it provides advice on coding and identifying themes.

Miss Alison Hardy
School of Education, Nottingham Trent University
April 14, 2014

A useful resource for healthcare professionals who are engaging with qualitative research.

Dr Paul Leighton
NIHR RDS EM (Medical School), Nottingham University
April 4, 2014

Sample Materials & Chapters

Chapter 1


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