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Business and Professional Communication Playbook
Essential Skills for Tomorrow's Workplace
- Michelle T. Violanti - The University of Tennessee, Knoxville, TN, USA
- Stephanie Kelly - North Carolina Agricultural & Technical State University, USA
Other Titles in:
Business Communication | Communication and Media Studies (General) | Mass Communication (General)
Business Communication | Communication and Media Studies (General) | Mass Communication (General)
May 2023 | 304 pages | SAGE Publications, Inc
Recipient of the 2024 Textbook & Academic Authors Association (TAA) Most Promising New Textbook Award
This award recognizes excellence in 1st edition textbooks and learning materials.
Business and Professional Communication Playbook teaches students the essentials of business communication and necessary skillset that employers look for today. Michelle Violanti and Stephanie Kelly use engaging examples, provide tips on how to carry yourself professionally, and incorporate real-life experiences from recent graduates to teach students how to communicate like a professional. Focused, bite-sized chapters on the most important topics in business communication, such as interviewing, writing resumes, and leading team presentations will motivate students to read and prepare ahead of time so instructors can focus on skill-building during class. By using this simple and flexible format, this text will provide students and instructors with an excellent foundation for a successful Business Communication course.
This title is accompanied by a complete teaching and learning package. Contact your Sage representative to request a demo.
This award recognizes excellence in 1st edition textbooks and learning materials.
Business and Professional Communication Playbook teaches students the essentials of business communication and necessary skillset that employers look for today. Michelle Violanti and Stephanie Kelly use engaging examples, provide tips on how to carry yourself professionally, and incorporate real-life experiences from recent graduates to teach students how to communicate like a professional. Focused, bite-sized chapters on the most important topics in business communication, such as interviewing, writing resumes, and leading team presentations will motivate students to read and prepare ahead of time so instructors can focus on skill-building during class. By using this simple and flexible format, this text will provide students and instructors with an excellent foundation for a successful Business Communication course.
This title is accompanied by a complete teaching and learning package. Contact your Sage representative to request a demo.
- Digital Option / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It’s a learning platform you, and your students, will actually love. Learn more.
- Assignable Video with Assessment Assignable video (available with Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now.
- LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Section 1: Foundational Skills
Chapter 1: Introducing Communication
Chapter 2: Listening Skills
Chapter 3: Perception
Chapter 4: Communicating Ethically
Chapter 5: Audience Analysis
Chapter 6: Intercultural Communication
Section 2: Preparing for the Workplace
Chapter 7: Résumés
Chapter 8: Cover Letters
Chapter 9: Elevator Speeches
Chapter 10: Interviews
Chapter 11: Thank-You Notes
Section 3: Presentations
Chapter 12: Building Speeches
Chapter 13: Delivering Speeches
Chapter 14: Team Presentations
Chapter 15: Creating Visual Aids
Chapter 16: Persuasion and Compliance Gaining
Chapter 17: Motivation
Section 4: Succeeding In the Workplace
Chapter 18: Leadership and Followership
Chapter 19: Working in Groups
Chapter 20: Conflict
Chapter 21: Meetings
Supplements
Instructor Resource Site
edge.sagepub.com/violanti
The open-access Student Study Site makes it easy for students to maximize their study time, anywhere, anytime. It offers flashcards that strengthen understanding of key terms and concepts, as well as learning objectives that reinforce the most important material.
edge.sagepub.com/violanti
The open-access Student Study Site makes it easy for students to maximize their study time, anywhere, anytime. It offers flashcards that strengthen understanding of key terms and concepts, as well as learning objectives that reinforce the most important material.
Student Resource Site
edge.sagepub.com/violanti
For additional information, custom options, or to request a personalized walkthrough of these resources, please contact your sales representative.
LMS cartridge included with this title for use in Blackboard, Canvas, Brightspace by Desire2Learn (D2L), and Moodle
The LMS cartridge makes it easy to import this title’s instructor resources into your learning management system (LMS). These resources include:
You can still access all of the same online resources for this title via the password-protected Instructor Resource Site.
edge.sagepub.com/violanti
For additional information, custom options, or to request a personalized walkthrough of these resources, please contact your sales representative.
LMS cartridge included with this title for use in Blackboard, Canvas, Brightspace by Desire2Learn (D2L), and Moodle
The LMS cartridge makes it easy to import this title’s instructor resources into your learning management system (LMS). These resources include:
- Test banks
- Editable chapter-specific PowerPoint® slides
- Sample course syllabi
- Lecture notes
- All tables and figures from the textbook
You can still access all of the same online resources for this title via the password-protected Instructor Resource Site.
“This book includes great activities as well as real-life examples. It encompasses many traditional course concepts studied in business and professional communication while relating those concepts to pragmatic examples.”
Arkansas Tech University
“I like the shorter, more manageable chapter lengths. The writing style is casual but academic without being dry. Well organized, easy to read, and covers areas in business communication that many textbooks, if not most, either skim over or leave out completely.”
Purdue University Fort Wayne
“Real world application of communication in a business setting. Modern examples drawn from current events and personal anecdotes students will be able to relate to.”
Chicago State University
“It is a quick and comprehensive read on the applicable aspects of a Business and Professional Communication class. The research is up to date, applicable to the student population and is easy to relate to.”
Tarleton State University